Add Value with Wisconsin Cheese

When you turn cheeseburgers into Wisconsin Cheeseburgers, you’re not just adding extra flavor, you’re adding the prestige of award-winning quality. Quality your customers will pay a premium for. Try a new Wisconsin Cheeseburger recipe today! New May recipes! Click here.
_________________

Subscribe to BurgerBusiness

Enter your email address and watch for an email from us asking you to confirm your subscription:

Delivered by FeedBurner

_________________

Hot, Fresh Burger News

Add Community News

You have to be logged in in order to post.

Burger King Readies McRib Challenger

Burger King this week will announce new summer menu LTOs that include the returns of the Carolina BBQ Whopper/Chicken and Memphis Pulled Pork sandwiches. But there will be one audacious difference: The menu includes a boneless BK Rib Sandwich that can be seen as an answer to rival McDonald’s popular McRib. Sweet Potato Fries also [...]

Chains Join Burger Month Celebration

If it’s May 1 it’s the beginning of National Burger Month, a holiday I view much as I imagine most Irish pubs think of St. Patrick’s Day. It’s always burger month at BurgerBusiness.com. But that doesn’t mean there aren’t a few good burger ideas floating among the festivities. Independent burger bars’ ideas will be covered [...]

McMenu Shakeup Hits Chicken Selects, Angus Burgers

A McDonald’s franchisee says the chain will remove Angus Third Pounder burgers, Chicken Selects and apple-walnut salad, a move likely intended to clear menu space for an expected rollout of McWraps and other new items. McEnaney Enterprises, a Princeton, Ky.-based McDonald’s operator, announced via Twitter that the Selects , the salad and Angus burgers all [...]

Wendy’s Looks to the Future

Embarking on what CEO Emil Brolick called a “holistic, highly integrated brand transformation,” Wendy’s has begun a three-year plan intended to extensively remodel its stores, image and menu. This week’s adoption of an updated logoand new packaging and crew uniforms is one element. Wendy’s released audited results, including a -0.2% decline in same-store sales for [...]

New Menu Rebrands, Broadens Jake’s Wayback Burgers

Jake’s Wayback Burgers is no stranger to change. The chain that began in Newark, Del., in 1991 simply as Jake’s augmented its name in 2010 to gain some separation from all the other Jake’s. But that was two years and a couple dozen locations ago. On March 1, the chain introduces a new menu intended [...]

Winter Menu Has BK’s Newest Nuggets

Burger King’s latest attempt to get chicken chunks right is at the heart of the Winter Menu it announced on Jan. 2. The all-new (now with “premium white meat”) Chicken Nuggets have a “crispy tempura-style batter” for extra crunch. Arriving with them are new dipping sauces that cover the six basic QSR tastes: Honey Mustard; [...]

Revival Meeting: Chains Bank on Proven Menu Winners

[Update: Red Robin is bringing back the Chili Chili Cheeseburger, inviting customers to vote on next revival.] Given an economic environment that McDonald’s Corp. CEO Don Thompson recently called “uncertain and fragile,” chains are trying to minimize the uncertainty by bring back limited-time-offer burgers that customers already have shown they will buy. Chains are going [...]

Red Robin Reevaluating its Brand

Red Robin Gourmet Burgers is rethinking its full-service restaurant model top to bottom—from name to service style to menu—as it also expands its fast-casual concept, Red Robin Burger Works. Red Robin reported its Q3 results today, which include a 3.4% increase in total revenues and a 1.1% increase in same-store sales for company units. More [...]

BK’s American Tour Stops in Wisconsin

Just last week, BurgerBusiness.com reported that “Sources say a new Whopper topped with Wisconsin white Cheddar cheese is coming soon to Burger King’s menu.” Welcome to soon. In line with Burger King’s new strategy of sending out new menu items in waves, like fashion collections, the new Wisconsin White Cheddar Whopper—which also is available in [...]

Can the CBO Revive McDonald’s Sales?

It’s all about market share, says McDonald’s CEO Don Thompson, and the chain plans to improve share by emphasizing the “entry level” Dollar Menu, Daily Double and Bacon McDouble burgers while encouraging trade-up to premium-price items such as its new pair of CBO (Cheddar Bacon Onion) Angus and chicken sandwiches. Thompson promised that the CBO [...]

McDonald’s is Serious About Angus Beef, Too

http://www.youtube.com/watch?v=6JPsYXZ4E_g&feature=plcp”>Monopoly

[Update: In New Zealand,McDonald's adds a Moroccan Lamb Burger on Sept. 26.] Last month, McDonald’s introduced its Serious Lamb Burger to consumers in Australia. Now it’s going back to its beef roots: This week (9/26) the chain unveils a new Serious Angus Burger as a limited-time offering there, according to sources. This member of the [...]

Denny’s Revives Build-Your-Own Burgers

Three years ago, Denny’s gave a name to the trend to improved burger quality when it added its line of “burger-joint inspired” Better Burgers. Now it’s giving the customization craze its due by introducing limited-time “Build Your Own” programs for both burgers and milk shakes. The promotion gives diners their choice of beef, grilled chicken [...]

Jack in the Box Goes Country

Jack in the Box has gone country from dawn to late night. For early risers the chain added a limited-time, $2.79 Breakfast Waffle Sandwich. An egg, American cheese and Jack’s new “country-grilled sausage” are layered between two waffles, lightly sweetened with maple (as McDonald’s McGriddles line does with pancake sandwiches). Then new TV advertising that [...]

Wendy’s Details Aggressive Menu, Marketing Plans

Craig Bahner may only have started as Wendy’s chief marketing officer in April, but he’s already weighing significant changes to strengthen the brand. Speaking to analysts at Wendy’s Investors Day program on June 28, Bahner outlined plans to accelerate new-menu-product development, revise its 99¢ value menu into a two-tier pricing structure, increase its use of [...]

A Bigger Big Mac in Germany

http://www.youtube.com/watch?v=NOor82NFgig&feature=plcp”>TV

McDonald’s European operation loves America, especially New York. A New York Classic double burger is currently on offer in Austria and the NYCrispy has been one of the most popular LTOs across Europe in the past year. But now McDonald’s in Germany is daring to improve on the American favorite by introducing what it calls [...]