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McDonald’s Plans McCafé Retail Rollout in 2015

McDonald’s Corp. will announce today that its long-awaited, full-tilt entrance into the $11 billion-plus U.S. retail coffee market will take place early next year when it rolls out McCafé coffee in ground, whole-bean and single-cup forms through a partnership with Kraft.

“We think this will increase the awareness of the McCafé brand beyond its current [...]

U.S. Supermarket Testing of McCafé Coffee Has Begun

[Update: Photo added of McCafe on shelves.] [Update: McDonald's responded with this statement: "McDonald’s is committed to serving delicious, high quality coffee that our customers can feel good about – at a value. We are building on the momentum of our McCafé beverages in our restaurants by expanding these options as we increasingly strive to [...]

Is McDonald’s Free Coffee a Setup?

The news is that McDonald’s will be giving away free small coffees during breakfast hours from today through April 13. Why? Could it be the prelude to testing McCafé coffee at retail?

McDonald’s frequently hands out free coffee. National Coffee Day, Sept. 28, 2013: Free coffee in most markets. Again last December: free coffee in [...]

Burger King Revamps Coffee Again

Burger King once again has revamped its coffee, this time adopting a “a new, 100% Latin American arabica bean custom blend” from supplier Seattle’s Best, a unit of Starbucks. The new Smooth Roast platform includes brewed coffee, iced coffee and, for the first time, lattés (beginning in March), which moves Burger King a bit closer [...]

McDonald’s to Sell Ground Coffee in Canada

Well, well. McDonald’s will begin selling bagged ground coffee under the McCafé brand at the majority its 1,400 restaurants in Canada beginning g Nov. 8. This comes just weeks after BurgerBusiness.com’s exclusive report that McDonald’s had trademarked its name for ground/whole-bean coffee. Our inquiry to McDonald’s was dismissed with, “We register a lot of trademarks. [...]

Burger King Inks Instant Coffee Deal with Nestlé

Burger King Worldwide announced a coffee deal for its Latin America/Caribbean (LAC) division, naming Nestlé Professional the preferred supplier for a new specialty-coffee menu coming to those markets.

BK sells Starbucks' Seattle's Best coffee in the U.S. but has opted to use Nestlé specialty coffee in Latin America.

The deal covers not only Nestlé’s [...]

McDonald’s Eyeing Retail Coffee Market?

Coffee is a $2 billion-plus business for McDonald’s in the U.S., but the chain is signaling an interest in following Dunkin’ Donuts, Tim Hortons and others into the coffee-retailing business. On Sept. 18, 2012, a U.S. trademark registration was filed for the McDonald’s name specifically covering ground and whole-bean coffee.

Asked for comment on the [...]

McDonald’s Issuing Coffee Apology in Australia

McDonald’s is making a surprising, embarrassing and uncharacteristic admission to Australian consumers beginning June 5, confessing that its coffee isn’t good enough and pledging to do better.

Last fall, McDonald's ran blind-taste-test ads that claimed McCafé coffee is the people's choice.

According to a report in Sydney paper The Australian, McDonald’s will mount [...]