Add Value with Wisconsin Cheese

When you turn cheeseburgers into Wisconsin Cheeseburgers, you’re not just adding extra flavor, you’re adding the prestige of award-winning quality. Quality your customers will pay a premium for. Try a new Wisconsin Cheeseburger recipe today! New May recipes! Click here.
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Monday Meeting: Burger King, Wisconsin to Brazil

[Wisconsin? Well, maybe later. BK has brought back the California Whopper but just in 4 West Coast states. Read details here. It's trying out the King Deals discount program in San Diego. Read here.] Burger King is heading north for the winter. The chain that created the Carolina BBQ Whopper and Texas BBQ Whopper for [...]

A Fearless Foursome of Burger Introductions

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Amid the seasonal school of fish sandwiches (and even Fish McBites) for Lent it’s nice to see a few new burgers coming onto the scene as well. ◙ One of those burgers is from Red Robin, which had told analysts last week that it wasn’t going to be bullied by beef costs and would continue [...]

Monday Meeting: Rebrands and Goat Cheese

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Here’s what the world of burgers has on its menu this morning:  ● Hungry Jack’s, the Australian franchisee of Burger King, promises major announcements tomorrow (10/18), likely to encompass significant shifts in its brand and market positioning. The 330-plus-unit operation gave an early indication of its future style last month with its decision to add [...]

Hardee’s Adds Blue-Cheese Steakhouse Burgers

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Blue cheese is back and Hardee’s has it. Those who still lament the passing of the Bacon & Blue, Wendy’s blue-cheese-topped LTO burger from February 2010, will welcome the arrival of new blue-cheese burgers: Hardee’s Steakhouse Thickburger line. Available in premium-size/price Six Dollar version or 1/3-lb. or ¼-lb. sizes, the burgers are topped not just [...]

Food Prices Shape Jack in the Box Plans

There may be more grilled sandwiches and new chicken items in Jack in the Box’s menu future, while burger and salad LTOs could be downplayed as a result of rapidly rising costs for many commodities. Jack in the Box reported positive same-store sales for both company (+1.5%) and franchised stores (+0.9%) for its first fiscal [...]

Mais Oui! A Goat Cheese Burger from McDonald’s

Those who’ve hoped McDonald’s would follow Wendy’s lead and introduce a burger topped with blue cheese are in luck. As long as they’re in France.  McDonald’s/France further burnishes its global reputation for innovative menu development with three new burgers as parts of a “Big Cheese Cravings” promotion (“Les Grandes Envies de Fromages”). One is topped with Bleu, [...]

GQ’s Best: Burgers Bat 2 for 10

BurgerBusiness’s tradition—and our niche—has been to evaluate restaurant awards by how many of the winners serve a good burger. By that measure GQ magazine’s Alan Richman’s list of the 10 Best New Restaurants in America hits .200. That’s good enough if you want to play for the Cubs, but for the big time, that’s unfortunate. Richman’s list [...]

Burger Nationalism Gets Cheesy

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httpvh://www.youtube.com/watch?v=NRxdZaTm7Kc It was in 1775 that Samuel Johnson famously decried that “patriotism is the last refuge of a scoundrel.” Now, scoundrels increasingly find refuge instead in talk-radio, leaving patriotism as the last refuge of lazy marketers. Two new examples: Hungry Jack’s, aka Burger King in Australia, is a prime television sponsor there of television coverage of [...]

Red Robin Gets to the Greek

Red Robin Gourmet Burgers next week begins a fall menu promotion with a distinctly Mediterranean theme. The showcase item, according to sources, is something new and different for the chain: the Mt. Olympus Burger, topped with artichoke-spinach dip, bacon and feta cheese. Also featured will be a Mediterranean Chicken Salad with feta and other Greek-salad-style [...]

The Counter Localizes its Menus, Purchasing

The Counter, the upscale fast-casual burger chain built around the idea of giving customers more choices, has given operators of its 21 U.S. restaurants more latitude in setting menus and in purchasing what’s fresh and popular. After a January test, the Culver City, Calif.-based concept has rolled out a Market Selection program that increases unit [...]

Burger Gets “Extreme” Makeover in Vegas

When it comes to over-the-top spectacle, Las Vegas is the champ, and LBS: A Burger Joint believed it had one in its the Extreme burger. It turned out that in the current super-hyped world of burgers, “extreme” no longer is enough. LBS, in Vegas’s Red Rock Casino Resort and Spa, offers a variety of tasty [...]

Wendy’s Launches First Blue-Cheese Burger

Wendy’s today finally made it official, formally introducing the Bacon & Blue cheeseburger on its home page after testing the innovative burger for more than six months. It’s the first blue-cheese-topped burger from a national quick-service chain. The rollout follows Wendy’s CEO Roland Smith’s advisory to analysts last month that the chain would add the new [...]

BK Doing Stuffed Burgers? Here Are 10 to Copy

[8/30/ Update: BK is teing a Jalapeno Cheddar Stuffed XT burger. Details here.] Burger King Chairman-CEO John Chidsey this week told analysts that the chain is considering putting stuffed burgers alongside the Whoppers on its menu. That would truly be something new for QSR burger chains, which lately have been reviving patty melts as they [...]

On McDonald’s Global Burger Menus, It’s Cheese Season

It may feel like mid-winter, but at McDonald’s it’s Cheese Season. That’s the theme “Syrová Sezóna”)of a menu in Slovakia and the Czech Republic, but across Europe the chain is rolling out new cheeseburgers. In the Syrová Sezóna markets the cheesy LTOs are the Swiss King and Grand Emmental burgers. No translation is necessary to [...]

Carl’s Jr., Hardee’s Menus: New, Old, Borrowed and Smart

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CKE Restaurants this week recycles some menu ideas, reduces some prices and also launches something wholly new. Carl’s Jr. launched the Grilled Cheese Bacon Burger (left), a new menu item that the chain proclaims has “all the comfort and deliciousness of the grilled cheese sandwich mom used to make.” First girlie salads, now a reference [...]