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This Week’s Most Intriguing Burgers

www.youtube.com/watch?v=Wb4ufgv5uBI”>TV

It seems obvious. If Burger King is looking for something special for its “Burgers at Breakfast” initiative, it need look no farther than its New Zealand menu. That’s where the chain has added a Breakfast Whopper, a burger topped with bacon, lettuce, tomato and egg. Easy! It wouldn’t even violate the ongoing BK dictum that [...]

Wendy’s Goes Gouda; McDs Tries Cheddar Melt

Wendy’s new Smoked Gouda Chicken on Brioche sandwich is the latest example of quick-service burger calling on cheeses as well as upscale buns to raise consumer perception of their products.

Wendy’s Smoked Gouda Chicken on Brioche

The premium-price ($4.79) sandwich continues Wendy’s menu skew toward chicken but breaks it away from Asiago, which has [...]

The Best of Bon Appetit’s Best

Chef Michael Scelfo’s “secret burger” set off a social-media frenzy when he ran the kitchen at Russell House Tavern in Cambridge, Mass. He’d tease diners on Twitter or Facebook with hints about the day’s off-menu burger until they just had to have it. Last year he opened his own restaurant across town, Alden & Harlow, [...]

Applebee’s Readies ‘All-In Burger’

www.youtube.com/watch?v=yZ5UXbOl0i8&feature=youtu.be”>YouTube

A “leaked” video teases Applebee’s new burger.

Applebee’s is preparing to introduce a new burger platform, the “All-In Burger,” on August 18 in its first major burger campaign since 2009’s “RealBurgers” effort.

A clumsy social-media campaign is teasing the introduction. On Facebook and Twitter Applebee’s has been directing attention to a YouTube video showing [...]

Last Week’s Most intriguing Burgers

It was a quiet week in Burgerland, but these seven caught my eye.

Toma’s Dream Come True

Spritz Burger’s Collision

→ Toma-Burger Addiction in Toronto called their burger a Dream Come True and it just might be so. That’s a beef patty with double Cheddar, house-made pulled pork, caramelized onion and [...]

Price Hike Doesn’t Slow Bacon Consumption

Bottlefork is the newest restaurant from Rockit Ranch Productions, which owns the two Rockit Bars and others in Chicago. Bottlefork isn’t a burger bar, but at brunch, lunch and dinner it offers the $16 Wood Grilled Ground Bacon Burger topped with Vermillion Blue cheese, shoestrings and special sauce.

Bottlefork’s Wood Grilled Ground Bacon Burger

[...]

Rev Burger Guns its Engine

The Rev Burger name signifies the “Healthier Revolution” the concept’s owners, Bill and Wendy Spatz, seek to bring to fast-food burgers. But “rev” also describes their eagerness to expand: The first location opened on Feb. 14 in a former Burger King site in Carol Stream, Ill., and a second already is set to open next [...]

The 7: Last Week’s Most Intriguing Burgers

Cheese Curds’ Donair Burger

¤ I learn something new all the time on this beat. I didn’t know what a “donair” is, for example, until I encountered the Donair Burger special last week on the menu at Cheese Curds: Gourmet Burgers + Poutinerie in Dartmouth, Nova Scotia. The donair is the quintessential culinary creation [...]