[As predicted, Wendy's introduced the Pretzel Pub Chicken on Oct. 1. Go here for details.] Around its Dublin, Ohio, headquarters, Wendy’s is offering a new Pretzel Pub Chicken sandwich, a limited-time offering (LTO) that is expected to be introduced systemwide as early as this week. The build includes a chicken patty, Muenster cheese, lettuce, tomato, [...]
McDonald’s will have a functioning outlet as part of a new Australian morning TV show, “Wake Up.” Announcement of the deal with Network Ten has brought the expected criticism from some nutritionists.
The McDonald’s operation won’t be available to the public. Instead its two full-time staffers will be preparing breakfast items for the show’s on-air [...]
Brunch Box, Portland, OR
Burger Parlor, Fullerton, CA
A year ago, BurgerBusiness.com gathered 20 great burger-joint logos in a post that proved to be very popular. A sequel was promised. I’ve gained several new favorites since that post, including Brunch Box (at left) in Portland, Ore., for its graphic elegance and clever incorporation [...]
The Cranberry Apple Walnut Grilled Chicken Salad is back at Carl’s Jr. but former celebrity spokesperson Kim Kardashian, who last showcased it in December 2009, is otherwise engaged with family matters. This time, actress Jenny McCarthy has been enlisted to show both the salads and the requisite cleavage in a 30-second TV spot titled “Forget [...]
Fast-casual burger concept Smashburger has grown to more than $170 million in sales (according to Technomic) and inclusion among the 20 largest burger chains in little more than five years. Now it’s establishing a national marketing presence with its first TV advertising.
In the 30-second commercial (watch it here) created by Denver-based Definite Productions, [...]
The list of major burger-restaurant that don’t advertise on TV is short. It used to include Ted’s Montana Grill, the 44-unit, Atlanta-based casual-dining concept but the chain, which opened its first restaurant in 2002, now has filmed its first TV spot for use in selected markets.
The 30-second spot mixes a bit of cowboy [...]