T.J. and Pete are back for Sonic.
It’s déjà vu all over again. Three repeat performances are worth noting as the week begins.
◙ Last September, BurgerBusiness.com predicted chicken snack items would be the “Next Battleground” for QSR marketing. With McDonald’s Chicken McBites coming, we said, “Sonic is expected to increase promotional support for [...]
Max & Erma's $10.49 Garbage Burger
The new breed of fast-casual competitors such as Smashburger is influencing pricing strategies by casual-dining chains above it as well as by quick-service chains below it.
Data on pricing for burgers at casual-dining restaurants compiled for BurgerBusiness.com by Boston-based pricing-intelligence firm Intellaprice LLC shows that these chains kept [...]