Comments on: A Touch of the Poet in McD’s New UK Ad Campaign http://www.burgerbusiness.com/?p=2535 MENU & MARKETING NEWS WITH PLENTY OF NAPKINS Wed, 08 Sep 2010 13:20:58 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Kevin Longfellow http://www.burgerbusiness.com/?p=2535&cpage=1#comment-1185 Kevin Longfellow Fri, 06 Nov 2009 14:57:32 +0000 http://www.burgerbusiness.com/?p=2535#comment-1185 “Those on their own whilst on the phone dunking McNuggets and just having a mome were just passing by” But the clever types Who never bother with hypes Were staying clear And the ones with class wouldn’t bother their ass Coming in here ‘Cos only the nutters Or the guys from the gutters Would take the chance Of eating this pap This reconstituted crap I’ll just keep on passing by… “Those on their own
whilst on the phone
dunking McNuggets and
just having a mome
were just passing by”

But the clever types
Who never bother with hypes
Were staying clear
And the ones with class
wouldn’t bother their ass
Coming in here

‘Cos only the nutters
Or the guys from the gutters
Would take the chance
Of eating this pap
This reconstituted crap
I’ll just keep on passing by…

]]> By: Klaatu_Smith http://www.burgerbusiness.com/?p=2535&cpage=1#comment-1183 Klaatu_Smith Fri, 06 Nov 2009 11:30:39 +0000 http://www.burgerbusiness.com/?p=2535#comment-1183 The advert is great, and the voiceover too, but just because an ad is well thought out it still wouldn't tempt me to go there and actually eat their product. I tried eating their burgers etc, for a few brief months a few years ago, and realised I was eating what tasted like mashed up cardboard in a bun, minimal nutrition, so I stopped going there. If this company could take the vast amount of revenue they spend on misleading advertising (lets face it their product is worse that harmful) and channel it into actually improving the food, then maybe it would be worth a try. I wonder what long term dangers to kids health will be highlighted in years to come, when the effect of feeding children these easy to get but insufficient so called meals are eventually exposed? The advert is great, and the voiceover too, but just because an ad is well thought out it still wouldn’t tempt me to go there and actually eat their product.
I tried eating their burgers etc, for a few brief months a few years ago, and realised I was eating what tasted like mashed up cardboard in a bun, minimal nutrition, so I stopped going there.
If this company could take the vast amount of revenue they spend on misleading advertising (lets face it their product is worse that harmful) and channel it into actually improving the food, then maybe it would be worth a try.
I wonder what long term dangers to kids health will be highlighted in years to come, when the effect of feeding children these easy to get but insufficient so called meals are eventually exposed?

]]> By: Caractacus http://www.burgerbusiness.com/?p=2535&cpage=1#comment-1131 Caractacus Sat, 31 Oct 2009 17:46:58 +0000 http://www.burgerbusiness.com/?p=2535#comment-1131 Still a good advert though... Still a good advert though…

]]> By: Caractacus http://www.burgerbusiness.com/?p=2535&cpage=1#comment-1129 Caractacus Sat, 31 Oct 2009 16:57:06 +0000 http://www.burgerbusiness.com/?p=2535#comment-1129 Two words: 'King Caractacus' Quoting the opening to Rolf Harris's 1964 song... "Now the [ladies of the harem of the court of King Caractacus,] were just passing by." Lets transpose this onto the Maccy D advert... Now the [laborers and cablers and council-motion tablers] were just passing by. Hmm... Two words: ‘King Caractacus’
Quoting the opening to Rolf Harris’s 1964 song…

“Now the [ladies
of the harem of the
court of King Caractacus,]
were just passing by.”

Lets transpose this onto the Maccy D advert…

Now the [laborers
and cablers and
council-motion tablers]
were just passing by.

Hmm…

]]> By: admin http://www.burgerbusiness.com/?p=2535&cpage=1#comment-1044 admin Mon, 26 Oct 2009 02:46:16 +0000 http://www.burgerbusiness.com/?p=2535#comment-1044 The music is "The City" written by famed film composer Elmer Bernstein for Stephen Frears' 1990 film "The Grifters." Hear the whole composition at http://www.youtube.com/watch?v=9q--l03ale0 . The music is “The City” written by famed film composer Elmer Bernstein for Stephen Frears’ 1990 film “The Grifters.” Hear the whole composition at http://www.youtube.com/watch?v=9q–l03ale0 .

]]> By: sharon http://www.burgerbusiness.com/?p=2535&cpage=1#comment-1036 sharon Sun, 25 Oct 2009 20:40:48 +0000 http://www.burgerbusiness.com/?p=2535#comment-1036 Does anyone know the music being played in the background to the poem? Does anyone know the music being played in the background to the poem?

]]> By: Natalie http://www.burgerbusiness.com/?p=2535&cpage=1#comment-933 Natalie Sat, 17 Oct 2009 18:51:38 +0000 http://www.burgerbusiness.com/?p=2535#comment-933 I know, it's so awesome!!! its just all the rhyming and poetic bit about it i just cant get enough of it!!! :D I know, it’s so awesome!!! its just all the rhyming and poetic bit about it i just cant get enough of it!!! :D

]]> By: MAndrews http://www.burgerbusiness.com/?p=2535&cpage=1#comment-893 MAndrews Wed, 14 Oct 2009 10:26:49 +0000 http://www.burgerbusiness.com/?p=2535#comment-893 This advert is absolutely charming. Kudos to everyone who played a hand in it. Thanks to Burger Business for discovering it. This advert is absolutely charming. Kudos to everyone who played a hand in it.
Thanks to Burger Business for discovering it.

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