The Cranberry Apple Walnut Grilled Chicken Salad is back at Carl’s Jr. but former celebrity spokesperson Kim Kardashian, who last showcased it in December 2009, is otherwise engaged with family matters. This time, actress Jenny McCarthy has been enlisted to show both the salads and the requisite cleavage in a 30-second TV spot titled “Forget [...]
We were warming up to the “new Wendy,” the sassy redhead in the backseat with the winning smile in Wendy’s “Now that’s better” commercial that broke April 4. Now the chain throws us a curveball and brings back the other Wendy, the original Wendy, in spots breaking this week.
Late founder Dave Thomas’s daughter [...]
In Wendy’s release announcing its new $4.99 “Pick 2” meal deal, Chief Marketing Officer Ken Calwell is quoted as saying, “We’re building on the popularity of our new salads by letting customers ‘Pick 2’ without compromising on flavor or price.” But with Wendy’s full-size salads priced at $5.99, isn’t a price ‘compromise’ central to the [...]