Pal’s Sudden Service likes to be different. The regional burgers and hot dog chain with 26 distinctive restaurants in northeast Tennessee and southwest Virginia is poking fun at the big brands again.
Pal’s latest 30-second TV campaign points out three ways in which it differs from its competitors. One spot notes that Pal’s drive-thru [...]
Carl’s Jr. will introduce what it says is the first “all-natural, no hormones, no antibiotics, n steroids, grass-fed, free-range beef patty” from any major quick-service chain. The item also is the latest effort by a QSR chain to reach out to the 18-to-34-year-old Millennial age group, some of whom are choosing fast-casual chains such as [...]
Wendy’s finally has let the pig out of the pen, introducing nationally the pulled-pork dishes it began testing early this year and has been quietly adding in many markets over the past month.
Wendy’s comes close to busting the traditional $5 ceiling on QSR sandwiches with the new BBQ Pulled Pork Cheeseburger. Priced at $4.99, [...]
Jack in the Box today will launch a Jack’s Munchie Peel instant-win game promotion that it believes will resonate more strongly with Millennials than collect-all-the-pieces games…like, for example, the Monopoly game McDonald’s is preparing to begin next Tuesday (9/30).
Instant-win stickers are on Munchie Meal boxes.
Jack’s instant-win stickers are attached to the purple-boxed [...]
McDonald’s sharp 2.8% decline in same-store sales for August announced this morning is indicative of a continuing shift in eating behavior, according to research from New York City-based Brand Keys. It finds that QSR brands continue to leak customers—of all ages—largely to fast-casual brands.
The creations of dollar menus by many top QSRs may be [...]
At New Orleans Saints game, fans yell “Who dat?”—a shortened version of “Who dat say dey gonna beat dem Saints?” It’s a 30-year-plus local tradition, so local Sonic Drive-In franchisee Kergan Bros. is heralding the new NFL season with the return of its Who Dat! Burger.
The catch phrase is emblazoned on the crown of [...]