Wisconsin Cheese Adds Value

When you turn cheeseburgers into Wisconsin Cheeseburgers, you’re not just adding extra flavor, you’re adding the prestige of award-winning quality. Quality your customers will pay a premium for.
Click here to visit the Wisconsin Cheese Burger page and get the recipe for the Black and Blue Burger shown below!


Visit the Killer Burger Recipe Vault

Looking for burger recipes from Bobby Flay, Jamie Oliver, Umami Burger or Michael Symon’s B Spot? Can’t find a good recipe for Vermont Cheddar Burgers with Warm Maple Ketchup? Visit BurgerBusiness.com’s Killer Burger Recipes vault. _________________

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Wendy’s Updates Bacon and Blue Burger

Five years ago Wendy’s was the first national chain to add a blue-cheese-topped burger when it introduced the Bacon & Blue. Now it updates the idea with the Bacon and Blue on Brioche burger, which joins its menu this week.

The build includes crumbled Wisconsin blue cheese, three strips of applewood-smoked bacon, spring mix and [...]

Posh Making a Comeback on Menus

There’s a thaw under way that’s not just melting ice, it’s slowly melting away the fear of being too upscale that has gripped quick-service restaurants for the past year. From Burger King’s $1 BBQ Rib and McDonald’s Dollar Menu & More to Sonic’s $1 hot dogs, Checkers’ $2 Buffalo Chicken Strips and Jack in the [...]

McDonald’s Readies Bacon Clubhouse Burger

McDonald’s next week will introduce premium-price Bacon Clubhouse beef and chicken burgers in an attempt to regain its pricing equilibrium after a long spell of Dollar Menu & More budget-price promotion.

Bacon Clubhouse

McDonald’s describes the Bacon Clubhouse as “Thick-cut Applewood smoked bacon, caramelized grilled onions, white Cheddar, crisp leaf lettuce and fresh tomato, [...]

Red Robin Campaign Offers Diners “A Million Reasons”


Red Robin Gourmet Burgers’ new advertising campaign focuses on burgers while simultaneously promoting its variety. “24 burgers. A million reasons” is the new tagline from Vitro, selected as national creative agency of record in January.

The new face of Red Robin is an adult face.

Three new 30-second TV spots all feature the same [...]

The Counter’s Fast-Casual Prototype Opens New Possibilities

The Counter’s Founder Jeff Weinstein says the company’s new fast-casual prototype has the potential to take the brand where it could not otherwise have gone while also freeing the original concept to evolve.

The first location for Built Custom Burgers (a play on The Counter’s “Custom Built Burgers” sub-theme) opened last week by the University [...]

Blanc Burgers Refreshes its Brand with Menu Revamp

Opened in 2008, Blanc Burgers + Bottles was one of the early adopters of the modern burger-bar concept and was the inaugural winner of the BurgerBusiness.com Burger Brackets competition in 2010 (it repeated in 2011; the 2013 winner will be crowned on Monday). That longevity means it has seen the number of upscale burger competitors [...]

Pub Burgers Are Trendy. So What Are They?

The Rock Bottom Restaurant & Brewery chain’s menu offers what it calls an Old Time Pub Burger that it defines as being “no-nonsense.” Menu copy says the burger is “cooked your way and topped with pickles, mayo and mustard. That’s it. Simple and delicious.”

Rock Bottom’s Pub Burger

This idea of a “pub burger” [...]

Lamburger Business

Stackhouse Burger Bar's Lamb Burger

The September Burger of the Month at Atlanta’s Yeah! Burger is a 100% vegetarian-fed lamb burger patty topped with arugula and house-made basil mayo. No longer an “exotic” burger choice, ground lamb is becoming a mainstay on burger-specialty restaurants. If you don’t yet offer one and need an idea [...]