On Sunday (March 1), Don Thompson officially steps down as president and CEO of McDonald’s Corp. after two-and-half years. Steve Easterbrook, previously corporate senior executive vice president and global chief brand officer, takes over and mercifully gets to shorten his title.
McDonald’s is leaking customers, not just dollars.
The 10-K annual report [...]
McDonald’s Corp. soon will celebrate the 60th anniversary of Ray Kroc’s first restaurant, which opened in Des Plaines, Ill., on April 15, 1955. It’s an important date, a cornerstone of its corporate history. It’s why the chain has featured a “1955 Burger” as a limited-time special across Europe since 2010. As a UK ad put [...]
Valentine’s Day is Saturday, of course, and many burger joints have put together themed promotions for the day (I like Zinburger’s “Four Shades of Grape” wine flights). But I like the places that have concocted special burgers for the occasion. Some examples:
Rockit Burger Bar
At Rockit Burger Bar in Chicago, Chef Amanda Downing [...]
Restaurant customer traffic showed no growth in 2014 but NPD Group reports it was a great year to be a burger.
Burgers were served 9 billion times at U.S. restaurants and foodservice outlets last year, a 3% increase from 2013.
New burgers, like Chili’s Craft Burger line, helped boost burger servings.
Burgers’ gain comes [...]
Five years ago Wendy’s was the first national chain to add a blue-cheese-topped burger when it introduced the Bacon & Blue. Now it updates the idea with the Bacon and Blue on Brioche burger, which joins its menu this week.
The build includes crumbled Wisconsin blue cheese, three strips of applewood-smoked bacon, spring mix and [...]